In this article, we’re unpacking the buzz surrounding Kroger Juneteenth cakes, exploring why they stirred controversy, and what meaningful celebration can look like when it comes to honoring Juneteenth. From a personal story rooted in Southern tradition to a thoughtful, homemade cake recipe, we’ll walk through how dessert can carry history and heart. Whether you’re curious about the grocery store version or want to bake something respectful and delicious, you’re in the right place.

The Story Behind Juneteenth Cake & Why It Matters
A Sweet Tradition Tied to a Deeper Meaning
I still remember the first time I made a red velvet cake for Juneteenth. It was one of those humid Brooklyn days where even the subway air felt like soup, but I was determined to bring a piece of my roots to the table. That red velvet was my way of honoring something bigger than me. It wasn’t just dessert it was memory, resistance, and joy folded into flour and sugar.
Table of Contents
Table of Contents

kroger juneteenth cakes
- Total Time: 1 hour
- Yield: 10 slices
- Diet: Vegetarian
Description
A respectful, homemade version of Kroger Juneteenth cakes using rich red velvet, honoring the deep history and flavor traditions of the holiday.
Ingredients
2 1/2 cups all-purpose flour
2 cups sugar
1 tsp baking soda
1 tsp salt
1 tsp cocoa powder
1 1/2 cups vegetable oil
1 cup buttermilk
2 large eggs
2 tbsp red food coloring
1 tsp vanilla extract
1 tsp white vinegar
16 oz cream cheese
1/2 cup unsalted butter
4 cups powdered sugar
1 tsp lemon juice
1 cup fresh strawberries (sliced)
Instructions
1. Preheat oven to 350°F. Grease and flour two 9-inch round pans.
2. Whisk flour, sugar, baking soda, salt, and cocoa in a bowl.
3. In a second bowl, beat oil, buttermilk, eggs, food coloring, vinegar, and vanilla until smooth.
4. Slowly mix wet ingredients into the dry. Do not overmix.
5. Divide batter into pans and bake for 30 minutes. Let cool.
6. Beat cream cheese and butter until fluffy. Add powdered sugar and lemon juice.
7. Frost cake and layer with sliced strawberries between and on top.
8. Chill for 1 hour before serving.
Notes
Use gel food coloring for a vibrant red. Garnish with hibiscus petals or red sprinkles to emphasize the traditional red theme.
- Prep Time: 20 minutes
- Cook Time: 30 minutes
- Category: Dessert
- Method: Baking
- Cuisine: Southern American
So when I heard about Kroger Juneteenth cakes hitting shelves, my first reaction was curiosity… then a bit of concern. Juneteenth isn’t just another party it’s a deeply historic moment, born out of struggle and freedom. Seeing a major retailer wrap it in buttercream and corporate branding felt a little off. Not because cake doesn’t belong in celebration, but because the meaning behind it deserves more care than marketing slogans can hold.
Still, the idea of cake itself? I’m not against that. In fact, desserts have always had a special place in Juneteenth meals, especially red-hued ones red velvet cake, strawberry soda, hibiscus punch. These colors echo the blood, resilience, and cultural pride that shape this holiday. What makes a Juneteenth cake meaningful isn’t who sells it it’s why it’s made, and how we honor the story behind it.
While kroger juneteenth cakes brought heat online, they also opened the door for deeper conversations. And for me, it was a chance to revisit what Juneteenth desserts meant in my family and how I could keep that tradition alive in a way that felt right.
If you’re wondering how to turn that idea into something respectful and delicious, I’ve got a recipe at the end of this article that blends rich red velvet layers with meaningful intention.
What Kroger Juneteenth Cakes Represent
Kroger’s attempt at honoring Juneteenth with a cake was, by some accounts, well-meaning. But the execution missed the mark. According to social media backlash and public statements, many felt the retailer commodified a sacred commemoration by offering pre-made cakes with generic messaging and no cultural context. Critics pointed out that celebration without understanding can feel performative especially when tied to something as significant as the emancipation of enslaved African Americans.
What the incident highlighted is this: Intent without understanding can turn into erasure instead of tribute. Juneteenth deserves more than just red, green, and black icing; it calls for reflection, conversation, and action. That doesn’t mean cake is off the table it just means the meaning has to come first.
As someone who grew up with stories of freedom passed down like family recipes, I believe food can still be a bridge. But we have to bake with care. That’s why I’ll be sharing a homemade version that honors the flavors and heritage behind the day and invites real celebration at the table.
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The Controversy Around Kroger Juneteenth Cakes
Why the Cakes Sparked Outrage
When images of Kroger Juneteenth cakes started circulating online, the backlash was fast and fiery. Many customers saw them as tone-deaf, pointing out that slapping bright “Celebrate Freedom” frosting on a store-bought cake—without community engagement or context felt exploitative. The cakes, sold around June 19th, were seen by some as reducing a day rooted in liberation from slavery to a seasonal marketing event.
People questioned whether Kroger consulted Black creators, bakers, or historians in the process. The answer wasn’t clear—and that silence said a lot. The issue wasn’t just about the cake; it was about the commercialization of Black history, about turning pain and triumph into profit. Some even called for boycotts and asked the brand to reconsider how it supports Black communities year-round not just in June.
To be clear, celebrating Juneteenth with food isn’t the problem. In fact, it’s a beautiful tradition. The problem is when corporations commodify that celebration without acknowledging the weight behind it.
A thoughtful response from a few local Kroger stores included sourcing baked goods from Black-owned bakeries and offering space for education. But those gestures were inconsistently applied, and the national rollout left much to be desired.
Try this amazing protein-brownies-recipe
How to Celebrate Juneteenth With Respect Through Food
Juneteenth is a time to reflect on freedom, community, and the continued struggle for equality. Food is one of the richest ways to connect with that legacy but it starts with intention.
Instead of picking up a generic cake, try learning about the dishes that shaped Juneteenth tables: red foods symbolize strength and resilience. From hibiscus teas to strawberry pies, red has roots in West African traditions, where the color often signified sacrifice and transition.
If you’re hosting, consider adding some of these dishes:
- Grilled meats (symbol of celebration)
- Collard greens (a nod to prosperity)
- Black-eyed peas (hope and new beginnings)
- Homemade red velvet cake (a modern staple)
And most importantly, invite conversation. Share a story, play music that honors the spirit of the day, and remember what we’re really commemorating.
How to Make Your Own Kroger Juneteenth Cakes (The Respectful Way)
Creating a Cake With Cultural Intent
So what if we flipped the script on Kroger Juneteenth cakes? What if, instead of store-bought sweets wrapped in confusion, we baked something that actually honored the day? That’s exactly what I set out to do in my kitchen turn a questionable corporate gesture into something beautiful, homemade, and full of purpose.
When you think of kroger Juneteenth cakes, imagine vibrant reds, rich textures, and bold flavors that celebrate resilience. That’s the inspiration behind the recipe I’ll share shortly. It’s not just about dessert it’s about storytelling. And every layer matters.
I went with red velvet because it’s meaningful. Red has deep cultural significance for Juneteenth, tracing back to the ancestral sacrifices of enslaved Africans. In many communities, red velvet cake is more than tradition it’s pride in a slice.
Instead of a generic sheet cake like the original kroger Juneteenth cakes, this version is layered, bold, and filled with context. The frosting? A tangy cream cheese blend. The finish? A topping of sugared strawberries to amplify the red hues.
Want to know how to bring it to life? Keep reading, and I’ll walk you through every step in the recipe card section.
Looking to expand your Juneteenth table? We’ve got ideas for freedom-themed appetizers and heritage pies and sweets that pair beautifully with this cake.
Ingredients That Speak Tradition
You don’t need much to transform a kitchen into a tribute. In fact, the ingredients in my respectful take on kroger Juneteenth cakes are simple, accessible, and steeped in symbolism:
- Red food coloring (for heritage)
- Cocoa powder (for depth)
- Buttermilk (for richness)
- Cream cheese (for comfort)
- Strawberries (for remembrance)
The original kroger Juneteenth cakes lacked context—but yours won’t. This cake will carry a story in every bite. And if you’re sharing it at a gathering, it’ll be a conversation starter not just a dessert
Serving Kroger Juneteenth Cakes With Meaning
How to Present the Cake Respectfully
Presentation matters especially when you’re serving a cake tied to history. If you’ve followed along so far, you know Kroger Juneteenth cakes caused a stir not because cake is wrong, but because context was missing. Your version? It brings that context right to the table.
Serve this cake on a wooden board or antique plate something that feels connected to the past. Decorate with red flowers like hibiscus or petals of fresh strawberries. Add a small Juneteenth placard or print a short blurb about the history of June 19th to keep the message clear.
Skip the flashy slogans. Let the cake speak with flavor, not marketing.
Why This Cake Recipe Matters Now
In a world where culture is often copied but not credited, making your own version of kroger Juneteenth cakes is about more than baking. It’s about reclaiming a story. It’s about creating space for conversations that matter starting with what’s on your plate.
This cake isn’t just a delicious dessert it’s a reminder. Of freedom delayed, of joy earned, of voices still rising. And when it’s made in your own kitchen with care, it becomes a quiet act of resistance. A way to honor, not just celebrate.
So next time you hear the phrase kroger Juneteenth cakes, remember you have a choice. You can buy into the marketing or you can bake something that actually tells the truth.
Ready to make your own? Scroll down to the recipe card for every step.
FAQs About Kroger Juneteenth Cakes
What are Kroger Juneteenth cakes?
Kroger Juneteenth cakes were pre-made desserts sold by the grocery chain to commemorate Juneteenth. However, they sparked criticism for lacking cultural context and being viewed as performative.
Why did Kroger face backlash for Juneteenth cakes?
The backlash stemmed from the perception that Kroger commercialized a significant historical event without engaging the Black community or acknowledging the day’s meaning.
What are some respectful ways to celebrate Juneteenth with food?
Choose foods with cultural significance like red velvet cake, strawberry punch, collard greens, and barbecue. Share the history of Juneteenth during your gathering and support Black-owned businesses or chefs.
Can I make my own Juneteenth cake at home?
Absolutely. In fact, a homemade version can be more respectful and meaningful. You’ll find a red velvet cake recipe below that honors Juneteenth traditions in flavor and intention.